The entertainment industry has undergone significant changes with the advent of OTT platforms. These platforms have created new opportunities for artists, allowing them to reach a global audience and experiment with diverse roles. Actress Preeti Simha, popularly known as Preeti Puneet, has been actively working in the industry and has recently gained popularity through her OTT projects. This study aims to explore the impact of OTT platforms on her career and lifestyle.
The study concludes that OTT platforms have revolutionized the entertainment industry, providing new avenues for artists to showcase their talent. The findings of this study have implications for the entertainment industry, highlighting the importance of OTT platforms in promoting artistic talent and providing new opportunities for growth. This study aims to explore the impact of
Kumar, S., & Sharma, A. (2020). Impact of OTT platforms on the entertainment industry. Journal of Business and Economics, 15(1), 1-12. Kumar, S
An Exploratory Study on the Impact of OTT Platforms on Actress Preeti Simha's Career and Lifestyle Journal of Business and Economics